Top 5 Beauty Retail Apps on iOS in the Netherlands - Q1 2024

The first quarter of 2024 has seen varied performance among the top beauty retail apps on iOS in the Netherlands. Here’s a closer look at the trends for the top 5 apps based on data from Sensor Tower.

Parfumerie Douglas experienced fluctuations in its weekly downloads, starting at 3.8K in the first week of January and peaking at around 3.6K in the last week of February. The weekly active users showed a decline from 17K at the beginning of January to approximately 15K by the end of March.

LOOKFANTASTIC: Beauty & Makeup had a relatively stable download trend with a slight dip in early March, reaching around 538 downloads. The weekly active users fluctuated moderately, starting at 3.6K in the first week of January and ending at 3.4K in the last week of March.

Notino: profumi e cosmetici saw significant variation in weekly downloads, peaking at approximately 942 in the first week of March. Active users showed a declining trend, starting at 2.7K in early January and dropping to around 1.9K by the end of March.

CHARLOTTE TILBURY had consistent weekly downloads with a slight peak of 700 in the fourth week of January. Its active users remained steady, starting at 3.3K in early January and maintaining similar numbers through the quarter.

Lush Fresh Handmade Cosmetics had lower download numbers, peaking at around 405 in the first week of January. The active users showed a slight recovery towards the end of the quarter, increasing from 460 in early January to 302 in the final week of March.

These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends for these apps.